HeyGen Launches Personalized Video Generation for Top Shopify Customers via ChatGPT MCP

HeyGen has unveiled a new workflow for e-commerce brands to create personalized thank-you videos for their most valuable customers by combining Shopify's ChatGPT plugin with HeyGen's Model Context Protocol (MCP). The integration allows merchants to automatically pull their top-spending customers from Shopify via ChatGPT, then use HeyGen's AI video generation to create individual thank-you videos at scale—addressing a critical retention opportunity: repeat customers, who represent roughly one in five of a store's customer base, account for nearly half of all revenue.