Apple's App Store Bans Nonconsensual AI-Generated Intimate Images, Cracks Down on Code Obfuscation

Apple has significantly tightened App Store policies to explicitly prohibit nonconsensual intimate imagery, including deepfakes created with artificial intelligence, and introduced penalties for developers who hide app functionality through code obfuscation. The Cupertino tech giant announced the updated App Review Guidelines on October 16, 2026, adding explicit coverage of AI-generated intimate imagery to Rule 1.2 and introducing a new Rule 2.5.19 targeting "bait-and-switch" apps that conceal their true capabilities during the review process.