xAI’s Grok Bot Gains CRM-Connected Sales Workflows

xAI is expanding Grok Bot into a sales-oriented AI teammate that can research accounts, draft outreach, update CRM context and prepare follow-ups across connected business tools. The sales workflows shown publicly by xAI leave outbound sending for human approval, positioning Grok Bot as a persistent operator rather than a chat assistant that only returns text. Grok Bot’s product overview describes Bots that sign into apps, work in parallel and continue tasks while a laptop is closed.